Running a global business, whilst offering outstanding local support


December 6, 2021 | |

Andrew Ronnie, Group Executive Chairman at Kukri Sports

At Kukri Sports we understand that customer expectations from global companies have changed dramatically over the last decade.

In the sportswear industry offering high quality products is now no longer enough, bespoke offerings with local support is now essential for success.

In order to achieve this there are many obstacles to overcome, and without doubt the COVID pandemic has been the most challenging. Global freight difficulties, staffing and freedom of movement have all meant that we had to work harder than ever to reduce any negative impact on our customers.

Thankfully due to our robust business models, combined with our global presence, we have been able to negate many of these problems, which have caused other businesses to struggle.

We pride ourselves in being able to offer fully bespoke products across over a wide variety of sports, with distribution channels throughout the world, and we have offices in 6 countries: UK, UAE, Hong Kong, Australia, New Zealand and Canada.

Ensuring the business systems are consistent across the group is essential to long-term success and growth and this can only be achieved with regular communications and training.

Our success is born from the values of the people in the business, our team ethos and our promise to support our customers’ needs.

Wherever you are in the world, whether you are an education provider, a professional club, a national governing body or a local sports team, Kukri can support your sportswear needs.

Learn more about Kukri Sports

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